How I Score the Best Walmart Beauty Finds Without Blowing My Budget
Okay, let me be real with you for a second: I love a good deal.
There was a time when I slept on Walmart’s beauty section, thinking luxury brands were better, but let’s be honest some drugstore and luxury products are made by the same company and do the same exact thing. Now, Walmart is one of my go-to spots for finding affordable, high-quality beauty products—especially when I’m trying to stay within a budget (which, let’s be honest, is always).
If you’ve ever wondered how to actually find the good stuff without spending hours digging through shelves, I got you. Here’s how I find the best Walmart beauty deals, what I always grab, and a few gems you need in your cart ASAP.
Walmart Beauty
Let’s start here: Walmart has leveled up. From carrying exclusive beauty brands to launching influencer collabs and even stocking clean skincare options, their shelves are stacked.
You’ll find everything from:
• Drugstore staples (hello, Maybelline Fit Me Concealer)
• Hidden gems (like Undone Beauty, seriously slept on)
• Skincare brands like Bubble, Versed, and CeraVe
• Luxury-on-a-budget fragrances (Dossier, anyone?)
• Haircare for every texture, especially melanin-rich curls and coils
And the best part? You can often score these finds for a few dollars less than you would at other stores.
How to Find the Best Beauty Deals at Walmart
1. Start with the “New Arrivals” Section
Every time I go in-store or scroll online, I check out the “New Arrivals” tab. This is where I spot fresh launches before they get hyped up on TikTok—and before they sell out.
🛍️ Pro tip: If something says “Only at Walmart” or “Walmart Exclusive,” grab it. These usually come with value sizes, bundle deals, or lower prices.
2. Look for Clearance Tags (Especially After Holidays)
Walmart loves a good markdown—and they don’t play around with the clearance stickers. You’ll often find:
• Holiday beauty gift sets marked down by 50–70%
• Seasonal collections (like summer glow kits or winter hydration packs) going for under $10
• Open box or slightly dented packaging for deep discounts (don’t judge, it’s what’s inside that counts)
🛍️ Pro tip: Always scan the item with the Walmart app—sometimes the price is lower than what’s on the tag!
3. Shop Online & Use the Filters
The online selection? Even better. Walmart.com has way more inventory, including niche and indie brands. I use the filters to narrow down by price, skin type, and ratings. I also love using the “pickup today” option when I’m in a rush.
Look for bundle deals like:
• “Buy 2, get 1 free”
• Rollback pricing
• Exclusive online-only kits
4. Use Walmart Rewards or Cashback Extensions
If you’re not using Walmart Rewards yet, sis… you’re leaving money on the table. Also, install cashback extensions like Rakuten or Honey—I’ve gotten real cash back from just buying my usual skincare.
5. Follow Creators Who Share Walmart Hauls
Social media is a goldmine for finding underrated beauty products. I follow a few creators who specifically do Walmart hauls, and they always put me on to new finds—especially in the Walmart Beauty Box community.
👀 Shameless plug: I start sharing my faves on IG Stories, so come follow along if you want the inside scoop without doing the legwork.
My Current Walmart Beauty Must-Haves
Here are a few products I’ve personally bought (and rebought) from Walmart:
• Milani Conceal + Perfect Foundation – full coverage, but breathable
• e.l.f. Power Grip Primer – yes, the viral one that’s a dupe for Milk
• Bubble Level Up Balancing Moisturizer – affordable and gentle on sensitive skin
• NYX Butter Gloss in “Praline” – a $5 lip gloss I will gatekeep no longer
• Lottie London Freckle Tint – gives that sun-kissed girl-next-door look
Final Thoughts + Your Turn!
Walmart might not always have the glitz and glam of a department store, but it definitely comes through with the affordable beauty magic—you just need to know where to look. Whether you’re a budget beauty babe, a busy mom, or someone who just loves a good deal, don’t sleep on those aisles.
Found something amazing? Tag me on IG—I want to see your hauls! Or shoot me a email and let’s share your haul on the next post it.
